Boundaries are expanding, with more titles, new formats, new business models, and more surfing and sampling. Publishers are working to respond to what’s new, but how can they more reliably prepare for what’s next?
Brian O’Leary is executive director of the Book Industry Study Group, a U.S. trade association that disseminates information, creates and implements standards, and conducts research to benefit the book publishing supply chain. Before being named to this role in 2016, O’Leary was principal of Magellan Media Consulting, which helped publishers improve how they create, manage and distribute content. In that role, O’Leary wrote extensively about issues affecting the publishing industry. With Hugh McGuire, he co-edited Book: A Futurist’s Manifesto (O’Reilly Media, 2012). Before that, O’Leary served as senior VP with Hammond Inc. and oversaw production and distribution operations at several Time Inc. magazines. O’Leary earned an M.B.A. from Harvard Business School and holds an A.B. in chemistry from Harvard College.