“With each new breakthrough in tech comes new ways of engaging with the world – but also new platforms for old habits. Balancing groundbreaking technology and trends with established human traits is key to unlocking the best future for consumers and content creators”.
Chris Beer is a Senior Trends Analyst at GlobalWebIndex, a market research company running the world’s largest ongoing survey on the digital consumer. He analyses this rich dataset, alongside other material, to uncover the latest trends and insights in media and beyond. In a past life, he worked as a production manager for an audiobook production company.