Cristina Mussinelli

General Secretary of Fodazione Lia, Board Member at EDRLab and Member of the Board of Directors at IDPF.

Mussinelli has a good knowledge of the Italian and international publishing market, since has managed many projects both in traditional and digital publishing formats.

Cristina has specific know-how in digital publishing, using the emerging technologies for both production workflow and distribution channels.

Since 1990 has been involved in the following activities on behalf of major Italian publishing houses and media companies

• Market analysis and benchmarking with Italian and International competitors to develop new business ideas
• Feasibility studies on effective management of editorial content in media independent format in order to reuse them on many different support and delivery platforms (paper, off line, on line, print on demand, mobile)
• Integrated management of editorial projects from the initial idea and market analysis to the final deployment on the market, including the management of all the legal aspects
• Consultancy aimed to define effective technical solutions in order to manage each single project