Marcelo Gioia


Marcelo is a book professional with a background in Marketing. He holds a degree in Marketing Administration at ESPM (Superior School of Marketing and Advertising) in São Paulo and a MBA degree at FGV – Getulio Vargas Foundation.

He has worked for a number of publishing houses, in various areas and departments, and since 2009 he has been an evangelist for books in digital formats. He was responsible for the first Brazilian e-reading platform and since 2012 has been acting as Managing Director of Bookwire in Brazil, an aggregator of ebooks, audiobooks and Print on Demand services.

Currently is a participant member of the Innovation & Tech Comittee at CBL – Brazilian Book Chamber.