Olivia Valentine


“For content creators to truly connect with consumers and leave a lasting impression, the impact of established human traits, habits and social constructs needs to be considered”


Olivia Valentine is a Senior Strategic Insights Analyst at GlobalWebIndex, a market research company running the world’s largest ongoing survey on the digital consumer. She analyses this rich dataset to uncover insights in media and beyond to deconstruct consumer needs and behaviors, helping brands and marketers to know and understand ever changing audiences.