Ricardo has more than 18 years of experience in media and, as Director of Digital Business for the B2B Market in Prisa Media, is taking part on the digital transformation of leaders brands as EL PAÍS, Diario AS or CincoDías. The challenge is to find the right formats for the digital content, the right channels to distribute and the right ways of relationship with the user and with the media ecosystem. Additionally, he is board member of Kiosko y Más, the spanish digital platform distributing more than 400 publications.
He has a degree in Higher Industrial Engineering, a MBA from IE Business School and a Master in Supply Chain. Nowadays, trying to learn how to educate his two children, the most difficult degree, definitely.