Roberta Franceschetti


Technology and languages are ever changing. But the need to tell stories, which is deeply rooted in human nature, stays the same.

Roberta Franceschetti has been working in publishing and children’s media for the past 20 years. She co-founded Mamamò, a website that promotes media education for children, and ContentMakers, a creative studio that produces content for kids and families across different media.

A journalist and content creator, she graduated in literature and earned a Master of Arts in Design History at the Royal College of Art, London and a postgraduate specialization in digital publishing at the Politecnico di Milano. She’s been a member of the jury of the BolognaRagazzi Digital Award (Bologna Children’s Book Fair).

Roberta is co-author of «Youtuber. Manuale per aspiranti creator» (Editoriale Scienza), a children’s guide to Youtube and videomaking, and «Educare ai nuovi media. Percorsi di cittadinanza digitale per l’educazione civica» (Pearson Academy) a media education guide for teachers. She’s also co-author of the story of the animated series «MeteoHeroes».