Sebastian Balthasar

Sebastian Balthasar is a Business Development and Sales professional with more than 25 years of experience in the telecommunications and digital reading industries.

Today, Sebastian is responsible for Business Development at PocketBook, where he manages the DACH and Benelux regions. In this role, he works closely with major retail partners such as MediaMarkt, Digitec Galaxus, and Coolblue, while also supporting a wide network of independent bookstores and libraries.

His work focuses on building strong partnerships across both the electronics and book industries, ensuring broad access to digital reading solutions and content ecosystems. With his background in sales, training, and international market development, Sebastian brings a practical and market-driven perspective to the evolving landscape of digital reading.»

He began his career as an independent consultant in the telecommunications sector, advising on communication concepts and sales strategies. He later founded his own business, continuing this work while also expanding into business training. During this time, he worked with companies such as Telefónica O2 and Hasbro, developing and delivering sales and communication training programs.»